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TV presenter and member of the Saturdays girl group Rochelle Humes has unveiled her new collection for Very.co.uk, modelling party looks in a glamorous shoot in all her favourite London haunts.
This will be the 10th collection she has done with the online retailer and comprises stylish evening dresses which feature 80s inspired embellishment, waterfall ruffles, sexy thigh splits and beautiful embroidery.
The collection features opulent lace inserts, Micro star prints and Glam-Grunge embellishment.
Speaking about the collection and the shoot, Humes said, “I love dressing up, and with the Christmas party season fast approaching I can’t wait to wear some of the gorgeous styles in my latest collection for Very.co.uk. We had so much fun shooting around London, enjoying the delights of the pie and mash shop, dodging traffic on the Albert Bridge and enjoying a glass of bubbly at the end!
“As a busy working mum I know the importance of feeling confident and beautiful when you go out, and my collection was designed to make dressing up easy and fun!”
Kenyatte Nelson, marketing director, Very.co.uk added: “Rochelle’s exclusive line gives the Very customers exactly what they want – access to celebrity style at affordable prices, allowing them to get more out of every day. This latest partywear launch has been one of the most eagerly awaited and our loyal customers love the sophisticated glamour of the line which is perfect for Christmas.”
Sizes range from 8-20 with prices ranging from £30-£100 and is available online now from very.co.uk.