The tabloids may be getting into a lather about Denise Van Outen’s holidays – seven so far this year, they say… but whose counting?

The model cum entrepreneur needs to chill after a hectic few weeks bobbing between television and business interests. One of her key roles in the hectic schedule is to make sure her friend’s businesses get the publicity that only Van Outen knows how to deliver.

So, no sooner was she gracing her friends’ pop up retail ventures in Essex than she arrived to do a presenter’s stint at Magic Summer Live at Guildford, headlined by Bryan Adams and Joss Stone.

Everyone there agreed she looked fabulous wearing a dress from the new collection of Myleene Klass, which she dutifully plugged on twitter.

Then it was off to Ibiza for a well-earned break. What would the paparazzi do without her?