Go to Admin » Appearance » Widgets » and move Gabfire Widget: Social into that MastheadOverlay zone
Manchester has become the most important city on the planet when it comes to football value, according to two influential new reports.
The 20th edition of the Deloitte Football Money League, the most authoritative guide to the revenue generated by football clubs worldwide has named Manchester United as the world’s richest club, overtaking Real Madrid at the summit. And Manchester City move up to fifth in the table, behind Barcelona and Bayern Munich.
At the same time a report by Statista names Manchester United as the world’s most valuable football brand valuing it at $1.17 billion, with Manchester City in fourth place ($905 million) ahead of Bayern, Arsenal and PSG.
Published just eight months after the end of the 2015/16 season, the Deloitte Money League is the most contemporary and reliable analysis of the clubs’ relative financial performance.
Aggregate revenue for the top 20 Money League clubs rose 12% to €7.4 billion (£5.5 billion) in 2015/16, a new record, with three clubs breaking the €600m barrier.
Manchester United regained first place in the Money League 2017, breaking the 11-year hold that Real Madrid had on top spot. Record revenue of €689m (£515.3m) reflected strong growth across all three revenue categories (matchday, broadcast and commercial), boosted by the club’s return to the UEFA Champions League and new commercial partnerships.
Dan Jones, partner in the Sports Business Group at Deloitte, said: “Manchester United have had to wait 11 years to regain their position as the world’s leading revenue-generating club and it has taken phenomenal commercial revenue growth to help them achieve this.
“In recent years, their ability to secure commercial partnerships with value in excess of that achievable by their peers has been the crucial factor in enabling the club to regain their place at the top of the Money League.
“That said, they’ll face strong competition from FC Barcelona and Real Madrid to retain the top spot in next year’s edition, due to the lack of Champions League football, the weakening of the pound against the Euro and, over the longer term, as other clubs enter the commercial market demanding similar deals, using United as the precedent.”
United were not the only Manchester club to enjoy off-field success as City climbed in the money table, thanks to their growing commercial strength and run to the Champions League semi-finals. They earned £393million, a decade ago the club’s revenue was around £60 million.
One spot higher than City in fourth are the Bundesliga giants Bayern Munich, who bring in double what closest domestic rival Borussia Dortmund (11th) earn, with French champions Paris St Germain falling two places to sixth.
The next three places are filled by Arsenal, Chelsea and Liverpool, non-movers but all setting new club records for revenue.
To cap a remarkable year, Leicester City take their place as the 20th highest revenue-generating club in world football. Boosted by their title-winning campaign, their 2015/16 revenue of €172.1m (£128.7m) is almost five times as much as the amount they generated two years previously in the 2013/14 season.
With Premier League clubs set to benefit from increased revenue due to their record television contracts in 2016/17, there is a strong chance that almost all Premier League clubs will be in the top 30 clubs next year.